Chicken Soup for the Soul, the book publisher known for its heartwarming stories geared toward life improvement, inspiration and wellness is set to launch a line of comfort foods early next year.
That?s right, you soon will be able to buy Chicken Soup for the Soul brand Chicken Noodle Soup at your favorite supermarket.
The lineup of comfort foods?which will start with soup?is said to be ?inspired by real people and their stories about food, family and feelings,? and will eventually include a full range of more than 100 products in a variety of different categories.
The products will offer convenient ways to shorten meal prep time, such as gravies, broths and meal starters that can be used to start a variety of different meals, including pot pies, casseroles and stews. The company says all items in the food lineup will be designed with today?s health-conscious consumer in mind.
?With hundreds of millions of books in print, which have been sold in more than 100 countries, our worldwide group of readers and fans know that the ?Chicken Soup for the Soul? name represents a trusted and familiar source for stories and products that resonate and inspire,? said Bill Bouhana, CEO of Chicken Soup for the Soul. ?Meal times play such an important role in living a well-balanced life that our readers and fans have asked us for years to launch a food line. By creating a line of delicious comfort foods that warm the heart and nourish the soul, we are providing yet another way that we can always be there to care for and support our community.?
The initial line of soups which also includes Chicken and Rice, Creamy Tomato, and Hearty Black Bean, will be available in 15 oz. and 24 oz. reusable glass mason jars.
Chicken Soup for the Soul Foods is a partnership of Chicken Soup for the Soul Publishing, LLC, and Daymon Worldwide, a full-service, global retail branding and sourcing company that works directly with leading suppliers and retailers.
With the temperature still in the 90s in much of the nation right now, it?s a little hard to get excited about soup. But come January or February, a nice bowl of soul-nourishing soup is likely to sound pretty comforting.
The thing that's kind of surprising is that this didn't happen, like, ten years ago.
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Source: http://www.foodchannel.com/articles/article/chicken-soup-soul-start-selling-soup/
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